Markets and Hobbies
In Korea there is a very strong culture of early adoption and hobbyists for a number of market types. One in particular is that of photography and in certain areas of Seoul you can't go a few minutes without seeing a top end fully professional DSLR. In this market however there is also a lot of diversity and products like Lomo are quite well established. Similarly film photography is still strong.
It looks like I may do some work looking at this trend a bit later.