Sunday, July 13, 2008

Reinclusive Design

Reading about Ergonmidesign who seem a bit cool and I noticed a thing they were calling Inclusive Design. The idea is as follows:

Have you ever felt excluded? Many people find it difficult to carry out simple, everyday tasks such as opening food packages, retrieving cash from an ATM abroad, or finding clothes that fit properly.
Now imagine if you have such pain in your wrist that you cannot enjoy the simplest of pleasures, such as calling a friend, using the TV remote, or preparing your favourite meals. All of these examples are affected by, and can be aided by, inclusive design.
Inclusive design is about making sure that as many people as possible can use or consume products, services and spaces. At Ergonomidesign, inclusion takes human diversity as a starting point.
I think it is quite silly. I think the world would suck if things where designed for everyone, I think a huge value in society is that we can creat demographics and target products acordingly. That is perhaps an over simplication of the matter at hand but I think a more valid way of looking at this process is to reinclude an audiance by creating more independanttly targeted products.
 
I think the weakest link is often not strong enough to be accomidated by a single solution. I think targeting is gold.

2 comments:

  1. hmmm, i thought most everyday designs were made for the majority...something about designing for 95 percentile or similiar........
    Anyway, it would suck if a product had to be perfect for every possible user!!
    AND yes i know i constantly bitch about not being able to buy clothes (damn short pants)

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  2. Yes but 95% is really not that much...

    I think the user is never wrong should not be taken far.

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