And Google will make Waves
There is something great about people who try and people who speak up to start change and end ongoing issues that are sucking the blood of everyone around them. In so many cases, these kinds of issue are ignored or avoided by everyone. Those who turn around and make waves are the ones who are remembered.
Google, one of my favourite ideas, organisations, and brands, is one of those groups who consistently makes waves in all areas of their business and the business of the world. As many people know they do it with a simple motivating mantra, "Don't Be Evil" and sometimes we can see this notion being implemented with deadly accuracy. There are of course many great examples however this article relating to comments on the Google Voice product from AT&T is a rather elegant extreme.
If there is one blog you should read it is the Google Public Policy Blog.
The images are from Google's Logo repository. They make meaning, alongside their waves, and they also make something they call Google Wave which I am starting to use to run projects in.
Labels:
changemaking,
google,
policy,
wave
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